Loyalty programmes · Retail

Beauty Squad

Beauty Squad is run by e.l.f. Cosmetics. Its operator page was read on 29 September 2026 and confirmed the programme name and the line 'Beauty Squad Landing Page | e.l.f.' The register's other details about sector, region, currency and tiers are recorded rather than verified.

The record

Brand
e.l.f. Cosmetics
Category
Retail
Region
US
Currency
points
Tiers
Not published by the programme
Confidence
Medium
Last checked
29 Sept 2026

What the operator's page confirms

On 29 September 2026 the operator's own page confirmed the programme name Beauty Squad and displayed the line "Beauty Squad Landing Page | e.l.f." This establishes only the scheme name and the page title, not any earning mechanic or redemption option. The read itself took place on the operator's own page, so no independent check of other details occurred there.

What the register records

The register records the sector as retail. Recorded here as a shopping sector scheme, Beauty Squad would sit beside store loyalty efforts rather than airline or hotel programmes, so a member would expect purchasing to matter in some way. The register records the region as the US. If that holds, membership terms and any point value would be shaped for a US user, and availability elsewhere is not recorded. Recorded currency is points, meaning members would collect points as the unit of value rather than cash back or miles. The register records that the programme runs tiers. If that is accurate, members would move between levels as their activity grows, though no tier name or threshold is provided. Together these point to a domestic retail points scheme, but that is the register's recorded picture rather than something the page verified.

What is not settled

Earn rates are not settled, so a member cannot know how many purchases generate a point. Redemption values are not settled, so the worth of a point is unknown. Tier names and qualifying thresholds are absent, as are partners, member counts and founding dates. Neither the confirmed page nor the register's record supplies these details.

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