At a glance

Eagle Eye sells AIR, an API-based, cloud-native platform for real-time loyalty, omnichannel promotions and gifting that connects to a retailer's in-store and online points of sale. It adds EagleAI for personalized offers and challenges, plus PromoBase for CPG coupon validation in the UK and Ireland. It mainly serves enterprise grocery and retail brands, and also lists travel and hospitality customers.

Profiles are built from the vendor's own published information.

Read the source notes

Who it suits

  • Grocery
  • Food and beverage
  • eCommerce
  • Fashion
  • Fuel and convenience retail
  • Retail pharmacy and beauty
  • Travel and hospitality
Vendor's wording

Modules

  • Real-time loyalty
  • Omnichannel promotions
  • Gifting and top-up
  • AI personalization (EagleAI)
  • Personalized challenges
  • Smart checkout
  • CPG coupon validation (PromoBase)
Module sources

Connect to your stack

  • Salesforce Commerce Cloud
  • commercetools
  • BigCommerce
  • Aptos
  • Oracle Simphony
  • Zonal
  • Braze
  • Bloomreach
  • Twilio Segment
  • mParticle
  • Dunnhumby
  • Instacart
Integration sources

Pricing

Published pricing
no

Eagle Eye does not publish prices on its website; it leads buyers to a demo request.

Questions to take
to a demo

  1. How is AIR priced: by transactions, loyalty wallets, stores or modules, and what drives cost as volume grows?
  2. Which of our POS and ecommerce systems have a prepackaged Eagle Eye Connect integration, and what custom work would the rest need?
  3. What happens at the till if AIR or the connection is unavailable, and how are offers reconciled afterward?
  4. Which US grocery or retail customers run on AIR today, and can we speak with one of similar size?
  5. Is EagleAI sold separately, and what customer data and history does it need before personalized offers perform well?

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Published information

What the vendor says

Claims, exact quotes and sources. Checked .

Product

Eagle Eye describes itself as a SaaS company with an API-based, cloud-native marketing platform for loyalty and customer engagement.

“Our API-based, cloud-native marketing platform is currently powering loyalty and customer engagement solutions for enterprise businesses all over the world.”

eagleeye.com: Who we are Checked

Eagle Eye AIR connects by API to in-store and online points of sale in real time.

“Via API, it seamlessly connects to every point of sale - both in-store and online - in real-time, providing the flexibility to personalize marketing to our customer’s customers at serious scale.”

eagleeye.com: Air platform Checked

Who it suits

Eagle Eye says it serves retail, travel and hospitality brands.

“Eagle Eye is a leading SaaS company enabling retail, travel, and hospitality brands to earn the loyalty of their end customers”

eagleeye.com: Who we are Checked

The home page positions the platform for enterprise retailers, and the site has industry pages for grocery, food and beverage, eCommerce, fashion, fuel retail and retail pharmacy and beauty.

“The AI-powered loyalty and personalization platform built for retailers”

Named on the page: Grocery, Food & Beverage, eCommerce, Fashion, Fuel Retail, Retail Pharmacy & Beauty

eagleeye.com: Home Checked

Modules

AIR delivers three core capabilities: real-time loyalty, omnichannel promotions, and gifting and top-up.

“Eagle Eye AIR delivers three core capabilities”

Named on the page: Real-Time Loyalty, Omnichannel Promotions, Gifting & Top-Up

eagleeye.com: Air platform Checked

EagleAI is an AI-based personalization product for grocery and retail, covering personalized challenges and personalized promotions.

“EagleAI is a modular, customer-centric, and AI-based solution built specifically for the grocery and retail sectors.”

eagleeye.com: Eagleai Checked

PromoBase is a CPG coupon validation platform for the UK and Ireland, now part of AIR.

“PromoBase is the UK & Ireland's market leading national CPG coupon validation platform, now part of Eagle Eye's AIR platform.”

eagleeye.com: Promobase Checked

The home page lists AI personalization, real-time loyalty, omnichannel promotions, smart checkout, and gifting and top-up.

“Eagle Eye unites loyalty management, AI-powered personalization, and omnichannel promotions into a single connected platform built to drive retail revenue.”

eagleeye.com: Home Checked

Integrations

Eagle Eye lists prepackaged integrations and partners across POS, eCommerce, CDP and marketing automation, payments, SSO and data science.

“That's why we've developed the best-in-class integrations framework - Eagle Eye Connect - which enables customer-facing businesses all over the world to quickly connect the AIR platform to their wider tech stack”

Named on the page: Salesforce Commerce Cloud, Commerce Tools, BigCommerce, Aptos, Oracle Simphony, Zonal, H&L, Eurostop, Braze, Bloomreach, Twilio Segment, mParticle, MoEngage, Dunnhumby, Instacart, Mercatus, Inmar Intelligence, Ecrebo, Stripe, Apple Pay, Google Pay

Headquarters

Eagle Eye Solutions Group Plc is registered in England with its registered office in London.

“Registered In England No 8892109. Registered Office: 5 New Street Square, London, EC4A 3TW”

Customers

Eagle Eye publishes a case study on Giant Eagle's myPerks loyalty program in the United States.

“How Eagle Eye revitalized the capabilities, flexibility, scalability and value proposition of the Giant Eagle myPerks program.”

The home page quotes loyalty leaders at Woolworths, Tesco, Loblaw and Pret A Manger.

“The technology that Eagle Eye provides has helped transform how we can reward and recognize our customers in real-time.”

Named on the page: Woolworths, Tesco, Loblaw, Pret A Manger

eagleeye.com: Home Checked

Security

Eagle Eye says it holds ISO 27001:2022 certification and an ISAE 3402 Type 2 report for the AIR platform, hosted on Google Cloud Platform.

“Certifications we hold: ISO27001:2022”

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