At a glance

Runa is a payouts platform that lets businesses send digital gift cards, prepaid cards and push-to-card payments to recipients in many countries through one API or a no-code portal. Loyalty programs use it for points redemption, cashback and member discounts, and it also serves HR, marketing, gaming, gig economy and research companies. Runa was founded as WeGift in 2016 and took the Runa name in 2023.

Profiles are built from the vendor's own published information.

Read the source notes

Who it suits

  • Loyalty programs
  • HR and employee rewards
  • Marketing incentives
  • Gaming platforms
  • Gig economy payouts
  • Research and survey incentives
  • Banking and fintech
Vendor's wording

Modules

  • Gift card network
  • Prepaid cards
  • Push to card payouts
  • Payout Link
  • Runa Shop gift card marketplace
  • Runa FX
  • Payouts API and portal
Module sources

Pricing

Published pricing
no

No price list on the site. Runa says pricing is based on payout volume and type; contact sales for rates.

View pricing page Pricing source

Questions to take
to a demo

  1. How many of your gift card brands are available to US recipients, and which major US retailers are in the catalog?
  2. How is our cost set by payout type and volume, and are there fees on the recipient side or for unredeemed balances?
  3. How would our loyalty platform call the Runa API at the moment of points redemption, and what happens if a brand is out of stock?
  4. Can members split one Payout Link balance across several brands or payout types, and how is that reported back to us?
  5. What funding model do you require, prepaid balance or invoice, and in which currencies can we fund?

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Published information

What the vendor says

Claims, exact quotes and sources. Checked .

Product

Runa describes itself as payout infrastructure for sending money, gift cards and rewards to recipients through a single integration.

“Runa powers the infrastructure behind modern payouts, making it easy for businesses to send money to anyone, anywhere, in an instant.”

runa.io: About Checked

Runa says customers can use a no-code portal or the API.

“Access Runa your way - through a no-code Portal or powerful API. Embed payouts directly into your workflows or manage everything in one place.”

runa.io: Runa send Checked

Who it suits

Runa says its payouts API is used by loyalty platforms, gaming apps, HR and benefits tools, research companies and others that send B2C payments.

“Runa is built for any business sending B2C payments - loyalty platforms, gaming apps, HR and benefits tools, research companies, and more.”

Named on the page: HR Platforms, Marketing Platforms, Loyalty Programs, Gaming Platforms, Gift Card Platforms, Gig Economy, Survey Platforms, General Disbursement

runa.io: Why runa Checked

For loyalty programs, Runa supports cashback, member discounts and points redemption.

“The reward motions loyalty platforms need most. Built for speed, choice, and scale.”

Named on the page: Cashback, Member Discounts, Points Redemption

runa.io: Loyalty Checked

Modules

Payout types include a gift card network, push to card payments to bank accounts and reloadable prepaid cards.

“Tap into Runa’s proprietary network of 5,000 gift cards - local and global, delivered instantly in 45 countries.”

Named on the page: Gift Cards, Push to Card, Prepaid Cards

runa.io: Home Checked

Payout Link lets a recipient choose how to redeem a balance using only an email address.

“Send funds via a secure URL - no bank details needed. All it takes is an email address. Recipients get instant access and choose how they want to get paid”

runa.io: Runa send Checked

Runa Shop is a white label gift card marketplace that Runa builds for the client, with uses including a loyalty member mall.

“Runa Shop is a white label gift card marketplace backed by cutting edge technology.”

runa.io: Runa shop Checked

Pricing

Runa says pricing depends on payout volume and type; no prices are listed.

“Runa offers flexible, transparent pricing based on payout volume and type.”

runa.io: Why runa Checked

Company

Runa says it was founded by Aron Alexander in 2016 as WeGift and became Runa in 2023.

“Runa was founded by Aron Alexander in 2016 as WeGift - an API-first platform that reimagined how businesses send digital gift cards.”

runa.io: About Checked

Headquarters

Runa says it is headquartered in London, with offices also listed in New York and Sofia.

“Headquartered in London with a remote team across Europe and North America”

runa.io: About Checked

Customers

Runa publishes case studies naming VoucherCodes, Pluxee, YuLife and GiftCrowd as customers.

“Pluxee Transformed Their Rewards Program - Halving Processing Time, Enabling Instant Delivery”

Named on the page: VoucherCodes, Pluxee, YuLife, GiftCrowd

runa.io: Home Checked

Security

Runa says it holds ISO 27001 certification.

“Runa keeps your payouts - and reputation - secure with ISO 27001 certification, multi-layer fraud protection, and bot mitigation.”

runa.io: Home Checked

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