At a glance

Ambassador is a software platform for running referral, affiliate, influencer, advocacy and loyalty programs in one system, with an AI layer it calls HiroAI and revenue attribution that syncs to Salesforce. It says it is built for enterprise and upper mid-market revenue teams, and its site focuses on telecom, cable, fintech, financial services and SaaS companies. It also includes churn prediction, triggered email and SMS, an incentive storefront and programmatic advertising.

Profiles are built from the vendor's own published information.

Read the source notes

Who it suits

  • Telecom and carriers
  • Cable
  • Fintech
  • Financial services
  • SaaS
Vendor's wording

Modules

  • Referral programs
  • Affiliate programs
  • Influencer programs
  • Advocacy
  • Loyalty programs
  • Incentives and rewards
  • Churn prediction
  • Email and SMS communication
  • Revenue attribution
  • Programmatic advertising
  • AI orchestration (HiroAI)
Module sources

Connect to your stack

  • Salesforce
  • HubSpot
  • Shopify
  • WooCommerce
  • Stripe
  • Tango
  • Blackhawk
  • Sendoso
  • Twilio
  • Zapier
  • Okta
Integration sources

Pricing

Published pricing
no

The pricing page says there is no off-the-shelf price list; pricing is scoped to program goals, the engines activated and the size of the customer base.

View pricing page Pricing source

Questions to take
to a demo

  1. Which of the nine engines would we need for a referral or loyalty program, and how does the price change as we add engines?
  2. Is there a minimum contract size or term, and can we start with one program and expand later?
  3. How does attribution work if our deals close in a CRM other than Salesforce or HubSpot?
  4. What can HiroAI change in a live program without human approval, and how are those changes logged?
  5. Which reward providers can we use for payouts, and how are reward costs and unredeemed balances billed?

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Published information

What the vendor says

Claims, exact quotes and sources. Checked .

Product

Ambassador describes itself as a Customer Lifecycle Operating System that runs advocacy, referral, affiliate, influencer and loyalty programs as one system.

“Ambassador is the Customer Lifecycle Operating System. It runs advocacy, referral, affiliate, influencer, and loyalty programs as one system, orchestrated by HiroAI across nine engines under three pillars: GROW, KEEP, and PROVE.”

getambassador.com: Home Checked

Who it suits

Ambassador says it is built for enterprise and upper mid-market revenue teams.

“Ambassador is built for enterprise and upper mid-market revenue teams that need their customer programs to be measurable and defensible to the board.”

getambassador.com: Home Checked

The home page headline rotates through the industries it targets, including telecom, carrier networks, cable, fintech, financial services and SaaS.

“The Customer Lifecycle Operating System for Agents ISVs MVNO MVNx TelCo Carrier Networks FinTech FinServ SaaS CPaaS Cable”

Named on the page: Agents, ISVs, MVNO, MVNx, TelCo, Carrier Networks, FinTech, FinServ, SaaS, CPaaS, Cable

getambassador.com: Home Checked

Ambassador has a dedicated telecom enterprise solution page.

“Ambassador gives telecom enterprise teams one platform to reverse all three.”

getambassador.com: Telecom Checked

Modules

The platform has nine engines: advocacy, prospect, programmatic, retention, incentive, communication, predictive, attribution and finance.

“Nine Engines. One Closed Loop. One Operating System.”

Named on the page: Advocacy, Prospect, Programmatic, Retention, Incentive, Communication, Predictive, Attribution, Finance

getambassador.com: Home Checked

Ambassador offers loyalty program software with earning rules, tiers, a rewards catalog and a branded member portal.

“Ambassador is the Customer Lifecycle Operating System enterprise brands use to launch loyalty programs that connect to referral, advocacy, and attribution.”

Ambassador offers referral marketing software for enterprise brands.

“Ambassador is the Customer Lifecycle Operating System enterprise brands use to launch, run, and scale referral programs.”

Ambassador says Humming is now part of its product as Ambassador Programmatic.

“Humming is now Ambassador Programmatic. The same closed-loop architecture.”

getambassador.com: Home Checked

Integrations

Native integrations listed include Salesforce, HubSpot, Okta, Microsoft, Google, Shopify, Stripe, Tango, Sendoso, WooCommerce, Blackhawk, Twilio and Zapier, plus a REST API and webhooks.

“Ambassador is built with native connections to your CRM, commerce, payments, rewards, and communications stack, plus a framework for everything in between.”

Named on the page: Salesforce, HubSpot, Okta, Microsoft, Google, Shopify, Stripe, Tango, Sendoso, WooCommerce, Blackhawk, Twilio, Zapier

Pricing

Ambassador publishes no price list and scopes pricing to each program.

“Ambassador is priced to the return it delivers, not per conversion or per payout. Pricing is scoped to your program goals, the engines you activate, and the size of your customer base.”

getambassador.com: Home Checked

Headquarters

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