Mention Me presents itself as a referral marketing platform for finding and scaling customer advocates.
“Referral customers build networks of high-spenders who love your brand. Find them, measure their revenue and scale their advocacy.”
At a glance
Mention Me is a UK referral marketing platform for ecommerce and consumer brands that runs refer-a-friend programs and measures word-of-mouth outside them. Its tools include NameShare, which lets a referred friend give the referrer's name at checkout, A/B testing of incentives and placements, benchmarking against brands in the same category, and lifetime value reporting. It connects referral data to email, CRM and paid media platforms such as Emarsys, Klaviyo and Meta. Mention Me says it has delivered more than £4bn in revenue for over 500 brands since 2013, and it is backed by Octopus Ventures and Eight Roads.
Profiles are built from the vendor's own published information.
Read the source notesWho it suits
- Fashion
- Health and wellness
- Beauty and personal care
- Food and drink
- Home and garden
- Financial services
- Travel
- Pets
Modules
- Refer-a-friend programs
- NameShare
- A/B testing and optimization
- Earned referral measurement
- Benchmarking
- Lifetime value reporting (eLTV)
- Product referral
- Localization for multiple markets
Connect to your stack
- Emarsys
- SAP
- Bloomreach
- Klaviyo
- Ometria
- Attentive
- Salesforce Marketing Cloud
- Meta
Pricing
- Published pricing
- no
The pricing page shows no prices; it says pricing is custom and built around the customer's revenue, that customers pay only for the referrals generated, and asks for an annual online revenue band to prepare a quote.
View pricing page Pricing sourceQuestions to take
to a demo
- How do you define a referral for billing, and are returns, cancellations and fraudulent referrals excluded before we are charged?
- How does NameShare verify a name given at checkout, and how does it work for in-store or call center sales?
- How many of your 500+ brands are in the US, and which benchmarks would you use for our category in the US market?
- What data does Earned Referral use to identify word-of-mouth traffic, and how is that compliant with US privacy laws?
- Can Mention Me give points to our existing loyalty program members for referrals, or are rewards limited to vouchers and discounts?
Similar vendors
Published information
What the vendor says
Claims, exact quotes and sources. Checked .
Product
Who it suits
The home page lists the verticals of brands using Mention Me.
“Brands who made referral their best channel”
Named on the page: Fashion, Health & Wellness, Beauty & Personal Care, Food & Drink, Home & Garden, Financial Services, Travel, Pets
Mention Me says it works with more than 500 brands.
“500+ brands around the globe”
Modules
NameShare captures referrals made in conversation, when a friend gives the referrer's name at checkout.
“NameShare® captures referrals that happen offline - in conversation, not clicks. When a friend says "just say my name at checkout", we track it.”
Platform capabilities are NameShare, A/B testing and optimization, Earned Referral, benchmarking, eLTV and global readiness.
“Everything you need to run the best referral programme in your category.”
Named on the page: NameShare, A/B Testing & Optimisation, Earned Referral, Benchmarking, eLTV, Global Readiness
Earned Referral surfaces organic recommendations and sharing outside the referral program.
“Earned Referral surfaces the organic recommendations, unprompted shares, and advocacy happening outside your programme”
Integrations
Mention Me offers direct integrations with platforms such as Emarsys, Klaviyo and Attentive, plus an API and webhooks.
“Seamlessly connect to leading martech platforms, like Emarsys, Klaviyo and Attentive, in an instant.”
Named on the page: Emarsys, SAP, Bloomreach, Klaviyo, Ometria, Attentive, Meta, Google, Salesforce Marketing Cloud
Pricing
Pricing is custom, built around the customer's revenue and based on the referrals generated; no prices are published.
“Pricing built around your revenue, not ours. You only pay for the referrals you generate.”
Company
Mention Me says it has delivered more than £4bn in revenue for more than 500 brands since 2013.
“Since 2013, we've delivered £4bn+ in revenue for more than 500 brands”
Headquarters
The site footer names the company as Mention Me Ltd., a UK company.
“© 2026 Mention Me Ltd. UK #08382730”
Customers
Mention Me links case studies for Puma, HMV and Abel & Cole from its home page.
“36% increase in new customer acquisition in just 3 months”
Named on the page: Puma, HMV, Abel & Cole
The integrations page cites results for BrandAlley with Emarsys and Moss with Meta lookalike audiences.
“25% Increase in repeat purchase rate by leveraging pre built tactics with Emarsys (Client: BrandAlley)”
Named on the page: BrandAlley, Moss
The home page shows logos of brands including those listed here.
“Brands who made referral their best channel”
Named on the page: Michael Kors, PlayStation, Puma, Center Parcs, Ocado, Gymshark, Charlotte Tilbury, LNER
Security
Mention Me says it is GDPR compliant and ISO 27001 certified.
“GDPR compliant ISO 27001 certified”
Ownership
Mention Me says it is backed by Octopus Ventures and Eight Roads.
“backed by Octopus Ventures and Eight Roads”
Is this your company?Update your profile