punchh.com says PAR Punchh is now part of PAR Engagement, a suite connecting marketing, ordering, loyalty and data.
“PAR Punchh is now part of PAR Engagement.”
At a glance
PAR Punchh is a restaurant loyalty platform for points, tiers, referrals and rewards, owned by PAR Technology since it acquired Punchh in April 2021. It is now sold as part of PAR Engagement, which adds marketing offers, online ordering, a guest data product (Guest360), gamification such as PAR Games and AI add-ons, and branded digital experiences. It is aimed at restaurant brands, from regional chains to large franchise systems such as Carl's Jr., Hardee's and Jack in the Box, and PAR also serves convenience stores. Programs connect to POS, kiosk, ordering, mobile app and marketing tools through documented APIs, webhooks and a partner ecosystem, with managed services and strategy consulting available.
Profiles are built from the vendor's own published information.
Read the source notesWho it suits
- Quick service restaurants
- Fast casual restaurants
- Multi-unit restaurant brands
- Convenience stores
Modules
- Loyalty (points, tiers, referrals)
- Marketing offers
- Ordering
- Guest360 guest data
- Accelerate (gamification and AI recommendations)
- PAR Games (interactive loyalty games)
- Digital experience
- Catering
- Loyalty pay
- Smart passes
- Managed services and strategy consulting
Connect to your stack
- NCR Voyix
- Oracle
- Olo
- DoorDash
- ezCater
- Braze
- Klaviyo
- Attentive
- mParticle
- MoEngage
- Movable Ink
- Lunchbox
Pricing
- Published pricing
- no
No prices are published; the site asks visitors to see a demo or talk to the team.
Questions to take
to a demo
- Can we license PAR Punchh loyalty on its own, or are pricing and roadmap now tied to the wider PAR Engagement suite or PAR POS?
- How well does Punchh work with a non-PAR POS such as ours, which POS integrations are certified versus partner-built, and how long does API certification take?
- Which features sit in the Accelerate add-ons, such as gamification and AI recommendations, and how are they priced?
- What do managed services cover, and what do they cost compared with running campaigns ourselves?
- How do you support franchisees who want local offers within a national program?
Similar vendors
Published information
What the vendor says
Claims, exact quotes and sources. Checked .
Product
Who it suits
PAR says it serves enterprise restaurant, convenience store, grocery and retail brands.
“We’re helping global enterprise restaurant, convenience store, grocery and retail brands supercharge their in-store and digital customer experience”
The home page frames PAR Engagement around restaurants.
“Restaurant success starts with engagement, and PAR® Engagement is here to redefine it.”
Modules
PAR Engagement is described as six connected parts: marketing offers, ordering, Guest360, loyalty, Accelerate and digital experience.
“The PAR Engagement Flywheel”
Named on the page: Marketing Offers, Ordering, Guest360, Loyalty, Accelerate, Digital Experience
The loyalty product supports points, tiers, referrals and social cause tie-ins, with open APIs and managed services.
“Build a loyalty program guests can’t wait to join - with customizable points, tiers, referrals, and social cause tie-ins, and more.”
PAR offers managed services that run campaigns, and strategy consulting.
“Our Managed Services team flawlessly executes campaigns, empowering small teams to scale faster, reduce friction, and deliver measurable outcomes.”
PAR Games is an interactive loyalty feature for Punchh programs.
“an interactive loyalty feature designed to transform passive rewards into emotionally engaging, behavior-driven interactions”
Integrations
PAR's partner ecosystem lists 48 partners for PAR Punchh, including NCR Voyix, Oracle, Olo, DoorDash, ezCater, Braze, Klaviyo, Attentive, mParticle, MoEngage, Movable Ink and Lunchbox.
“PAR Technology has the largest partner ecosystem in the industry.”
Named on the page: NCR Voyix, Oracle, OLO, DoorDash, ezCater, Braze, Klaviyo, Attentive, mParticle, MoEngage, Movable Ink, Lunchbox, Focus POS, Grubbrr, Flybuy
PAR's developer portal documents Punchh APIs for online ordering, platform functions, mobile apps, POS and kiosks, plus webhooks; four of them require certification.
“Integrate Punchh Loyalty with your POS and kiosk devices”
Named on the page: Online Ordering API, Platform Functions API, Mobile API, POS & Kiosk API, Webhooks Manager, PAR Games
Headquarters
PAR Technology lists its address in New Hartford, New York.
“8383 Seneca Turnpike, Suite 3 New Hartford, New York 13413”
Customers
PAR publishes loyalty case studies with Denny's, Zaxby's, Church's Texas Chicken, Slim Chickens and FAT Brands.
“How Denny’s Transformed Loyalty Into a Data-Driven Guest Engine”
Named on the page: Denny's, Zaxby's, Church's Texas Chicken, Slim Chickens, FAT Brands
CKE Restaurants, owner of Carl's Jr. and Hardee's, selected Punchh (April 13, 2022).
“has been selected by CKE Restaurants Holdings, Inc. (CKE) - the owner, operator and franchisor of Carl's Jr. and Hardee's”
Named on the page: Carl's Jr., Hardee's
Jack in the Box entered the final implementation phase of PAR's loyalty solution (September 9, 2021).
“Jack in the Box, Inc. has entered into the final implementation phase of PAR's leading customer loyalty”
Ownership
PAR Technology announced on April 8, 2021 that it had acquired Punchh Inc.
“today announced that it has acquired Punchh Inc. (“Punchh”), a leader in loyalty and guest engagement solutions”
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