Antavo describes itself as the AI loyalty and incentives platform that brings together loyalty, promotions and agentic AI.
“the AI loyalty and incentives platform that brings together loyalty, promotions, and agentic AI”
At a glance
Antavo is a loyalty and incentives platform for running points, tiers, rewards, challenges, referrals and promotions, with two built-in AI agents for program planning and analysis and an MCP server that connects to Claude and ChatGPT. It says it works with mid-market and upper mid-market brands, primarily in North America and Europe, across fashion, retail, beauty, travel, hospitality, restaurants and sports; named customers include KFC UK and Ireland, Scandic Hotels and Brightline. The platform is API-first with prebuilt integrations, and Antavo says marketers run programs day to day once the integration setup is done.
Profiles are built from the vendor's own published information.
Read the source notesWho it suits
- Retail
- Fashion
- Beauty
- Food and beverage
- Travel and hospitality
- Restaurants
- Shopping malls
- Sports
Modules
- Loyalty and membership
- Points and tiers
- Challenges and gamification
- Referrals
- Clubs
- Promotions and incentives
- AI program tools
- MCP server for Claude and ChatGPT
Connect to your stack
- Shopify
- Shopify Plus
- Salesforce Commerce Cloud
- Magento 2
- Salesforce Marketing Cloud
- Klaviyo
- Braze
- Bloomreach
- Emarsys
- Twilio Segment
- mParticle
- Apple Pay
Pricing
- Published pricing
- partial
Three plans listed on the pricing page with no prices shown: Start (ecommerce brands that want something quick and simple), Grow (brands outgrowing basic loyalty apps) and Enterprise (complex programs across markets, channels or brands). Each leads to a sales call. Antavo says it charges based on customer activity.
View pricing page Pricing sourceQuestions to take
to a demo
- How do you define and bill customer activity, and how does our cost change when active members spike during a campaign?
- What separates the Start, Grow and Enterprise plans, and can we move up a plan without migrating program data?
- Which AI Loyalty Expert and AI Analyst features are included in each plan, and what member data do they use when connected to Claude or ChatGPT?
- Which of your integrations are full integrations versus accelerators or cartridges, and what custom work would our POS connection need?
- Where would our US member data be hosted, and do your ISO certificates cover that hosting setup?
Similar vendors
Published information
What the vendor says
Claims, exact quotes and sources. Checked .
Product
Antavo says marketers build and launch programs and promotions without engineering support.
“Marketers build, change, and launch programs and promotions themselves, without waiting on engineering.”
Antavo cites a listing in a 2026 Gartner market guide on its home page.
“Market Guide for Loyalty Program Vendors 2026”
Who it suits
Antavo says its customers are mid-market and upper mid-market brands in fashion, retail, beauty, travel, hospitality, restaurants and sports in North America and Europe.
“Antavo works with mid-market and upper-mid-market brands across fashion, retail, beauty, travel, hospitality, restaurants, and sports in North America and Europe”
Antavo says it started in retail and expanded into food and beverage, QSR, travel, hospitality and shopping malls.
“After initially specializing in retail, Antavo diversified its service over the years, successfully entering new industry verticals, such as food & beverage, QSR, travel, hospitality, and shopping malls.”
Modules
Program mechanics include points, tiers, challenges, streaks, referrals, clubs and rewards, plus promotions for members and non-members.
“points, tiers, challenges, streaks, referrals, clubs, and rewards beyond discounts; promotions and incentives for members and non-members alike”
Antavo offers two AI agents: the AI Loyalty Expert for program planning and the AI Analyst for reporting.
“Two named agents do the work: the AI Loyalty Expert, which turns your ideas into a build-ready program, and the AI Analyst”
Antavo says its loyalty MCP server connects to Claude, ChatGPT and other AI tools.
“The Antavo loyalty MCP server connects to Claude, ChatGPT and any other you may prefer straight into our platform.”
Integrations
Antavo says it is API-first with webhooks and prebuilt integrations including Shopify, Klaviyo, Braze and Bloomreach.
“Antavo is API-first with real-time webhooks and deep pre-built integrations, from Shopify, Klaviyo, Braze, and Bloomreach to the CRMs, CDPs, ESPs, and POS systems you already use.”
The integrations page lists Shopify, Shopify Plus, Salesforce Commerce Cloud (cartridge), Magento 2 (accelerator), Salesforce Marketing Cloud, Emarsys, Twilio Segment, mParticle and Apple Pay, among others.
“Review our list of integrations to see how Antavo fits into your existing tech stack or what kind of platforms can be added during implementation”
Pricing
The pricing page lists Start, Grow and Enterprise plans without prices and says pricing is based on customer activity.
“We want your success to be our success, so we charge based on customer activity.”
Company
Antavo says it was founded in 2012 and has teams in Europe and North America.
“Antavo was founded in 2012 and has been building loyalty programs for more than a decade, with teams across Europe and North America serving brands worldwide.”
Headquarters
Antavo says it was founded in London by four Hungarian co-founders and names no headquarters.
“founded in London by four Hungarian co-founders”
Customers
Antavo names SKIMS, Paul Smith, KFC, Flying Tiger and Hyatt's Inclusive Collection as customers.
“brands including SKIMS, Paul Smith, KFC, Flying Tiger, and Hyatt's Inclusive Collection”
The customers page names more than 35 brands and their programs, including those listed here.
“Achieving your goals matters to us.”
Named on the page: KFC UK and Ireland, Scandic Hotels, Brightline, C&A, Benefit Cosmetics, Rip Curl, Quest Apartment Hotels, Edmonton International Airport, USTA, Notino
Security
Antavo says it holds ISO 27001, ISO 27017 and ISO 27018 certifications.
“Antavo holds ISO 27001, 27017 & 27018 Certifications”
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